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You’re Losing Thousands of Views
You’re Losing Thousands of Views
and the Influence That Comes With Them

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Sound Up For Best Experience

See the BrandLytics demo that reveals exactly which videos YouTube is trying to promote right now and how to turn them into history-making wins with proven split testing that drives more clicks, views, and growth.
The creators who guide
humanity trust BrandLytics
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Your Message Deserves
to Reach Millions
Right now, YouTube could be showing your videos to thousands of new viewers but if they’re not clicking, that opportunity disappears fast. BrandLytics identifies the exact videos with untapped potential and shows you how to improve them so YouTube keeps promoting your content. Through proven split testing, you can turn fleeting chances into lasting wins.
 Identify
BrandLytics doesn’t just show you which videos have untapped potential, it ranks them by highest impact, so you know exactly where to focus first. In minutes, you’ll see which past uploads could be bringing in 5x–10x more views if optimized, even if they’re years old. This turns your back catalog into a growth engine without the grind of making more content.

 Split Test
Stop guessing. Start growing. Every BrandLytics test is run with scientific precision and measured against the metrics that matter most so you know exactly what’s working and why. No more debates, no more opinions, no more wasted opportunities. Just clear, data-backed decisions that keep your channel climbing and your mission moving forward.

 Scale
Running one or two tests is simple. Transforming your entire channel, that’s where BrandLytics shines. We help you systematically improve every video, moving your “bottom half” up until your whole library performs at its best. You’ll know what’s been tested, who’s getting results, and where to focus next so your growth never stalls and your influence keeps expanding.

See the Untapped Growth
Hiding in Your Channel
Your next wave of YouTube growth won’t come from more uploads, it will come from unlocking the potential in videos you’ve already made. In this on-demand BrandLytics demo, you’ll see how the software identifies high-impact videos, runs proven split tests, and turns missed clicks into more views, subscribers, and momentum.
When YouTube Needed an Example,
When YouTube
Needed an Example,
They Chose Evan
They Chose Evan
When YouTube decided, for the first time ever, to showcase a creator mastering split-testing strategies, they turned to Evan Carmichael. Recognizing his methods as the gold standard, YouTube conducted an official case study on his split-testing process, privately sharing the results with their top-tier creators.

This wasn’t simply validation; it was unprecedented confirmation that Evan’s techniques define industry excellence. Those same proven strategies, the ones YouTube itself highlighted, are at the core of BrandLytics. Every method, every insight, every piece of advice has been poured into the tools and training you’ll have exclusive access to.

Because when the platform itself points to your approach, you’re not just leading, you’re creating the standard others follow.

Meet the Creator Behind BrandLytics

I’ve spent the past decade mastering how to grow on YouTube building my channel to over 4 million subscribers and 650 million views, and helping some of the world’s top creators do the same.

YouTube even featured me in their first-ever official split-testing case study, highlighting the exact strategies I now teach inside BrandLytics. I built this platform so you can stop guessing, start testing, and turn your existing videos into the growth engine your message deserves.

Whether you have a hundred followers or a million, my goal is to give you the tools, data, and confidence to reach more people, create more impact, and make history with your channel.

History Doesn’t Wait.
Neither Should You.
Every lost click means fewer people reached, leading to less impact
today, and another chance to make history gone tomorrow.
Every lost click means fewer people reached, leading to less impact today, and another chance to make history gone tomorrow.
Evan Carmichael Communications Group Inc. – Copyright @ 2025 – All Rights Reserved
Evan Carmichael Communications Group Inc. – Copyright @ 2025 – All Rights Reserved